Tags: Food Preparation, Food Products, Healthy Food and Drinks
By KC Santos
TAGUM CITY, DAVAL DEL NORTE – Rowena Raymundo got her start in business when she was asked to come up with an alternative way of using banana in cooking.
Since then, she was hooked in experimenting with even more ways to process this most abundant produce of Tagum.
Rowena is the proprietress of Raymundo’s Home Made Products that carries the brand Mama Evie’s Products. Established in 2009, the business was Rowena’s first venture into food. She wasn’t schooled in the culinary arts but what she had was an inexhaustible knack for experimenting with flavors.
“Tagum is abundant with bananas but I want to show people especially the visitors that we actually have more to offer than just the fruit,” Rowena says, adding that she considers her business the outlet to which she channels her “positive energies.”
Rowena had to take a five-year break from business after her handicrafts business went bankrupt and her mother succumbing to a stroke. The shift she made after a long hiatus challenged her to come up with something unconventional.
Using banana flour, which is also a known product in Davao, Rowena developed different food products such as pancit canton, nachos, chips and pastries banana sticks, polvoron, cakes, and cookies. To improve the taste of her pastries, she adds sikwate or native cacao.
The sikwate is sourced from another Davao-based company. The bottled and melted sikwate, called Tsokolate con Krema, is re-formulated by Rowena for use not only with pastries but in chocolate drinks and other beverages.
In trade fairs, her banana-based products sell from 10 to 80 pesos. Rowena says she is after the promotion of the products first as well as to show others of the many other uses of bananas.
When not busy with her home-based business, Rowena goes around and about Davao to aid in food related seminars to influence other aspiring entrepreneurs to think creative business ideas.
“A degree would’ve helped but it’s really my experience and my open-minded approach to exploring new things that makes this business thrive. It’s small but it makes me happy,” Rowena says.
Mama Evie’s Products are on display at the One Town One Product Expo held at Halls 1 and 2 of the Megatrade Hall at SM Megamall until 25.
Get more information about Raymundo’s Home Made Products.
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