Filipino outsourcing exec wins Asian CEO award



By Anna Valmero

MAKATI CITY, METRO MANILA—A Filipino executive at Convergys was named the “Global Filipino Executive of the Year” at the recent Asia CEO Awards.

Marife Zamora is the company’s first female senior vice president at Convergys and the managing director of Asia Pacific, Europe, Middle East and Africa for customer management business.

Zamora oversees about 37,000 employees in contact centers throughout the United Kingdom, India, and the Philippines.

Convergys currently operates 17 contact center facilities in the country setting up its initial operations in 2003. It is one of the largest outsourcing companies in the Philippines employing around 300,000 workers.

In 2010, Convergys won the “BPO Company of the Year”n award at the International ICT Awards and was inducted into the Philippine Economic Zone Authority (PEZA) Hall of Fame after winning both the Outstanding Employer and Outstanding Exporter awards three times in each category.

“I am honored by this recognition, which I share with the company’s employees and my management team whose dedication to providing outstanding customer service to our clients and their customers worldwide has been instrumental to the phenomenal growth of our BPO business in the Philippines,” said Zamora.

Convergys’ senior vice president of global customer management operations Christine Timmins Barry lauded Zamora’s contributions in the global company and the Philippine outsourcing industry.

“Her influence extends past Asia and the Philippines. Many of the innovative strategies introduced by Marife and her leadership team have been exported to the Convergys operations across the globe, and now reside in our Global Operating Model framework,” Barry said.

Presented by American Express, the Asia CEO Awards recognize outstanding leadership achievements by individuals and organizations in the Philippines.

Criteria for this award include management decisions that lead to the organization’s growth, pioneering achievements and commitment to help the nation’s economic progress.

(Photo sourced from Convergys)

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